Waking Up To Traffic Spikes

Nov 20, 2007 – 09:33 by Ryan

AppHound is on fire this morning! The application has already passed the 1,200 user mark and it was only released twelve hours ago. Now it’s time to see how effective we are at marketing AppHound to new users.

If you look at the potential market for AppHound you’ll see it’s not outstanding. There are 100,000+ Facebook developers registered and we’ll assume there are a lot of marketing people that will also love AppHound. Let’s say the total market is around 200,000 users. Considering we only spent three weeks developing the application, if we are able to capture 25% of the market and all the users visit the site daily we would consider AppHound a huge success.

We also think that AppHound is an outstanding marketing tool for Deft Labs. With AppHound we’re able to expose our company to the people driving the social application industry. Our next application is coming soon :-)

If your company has an advertising platform or network we’re open to partnerships. Our data can provide invaluable insights into applications your sales force should contact as you build-out your Facebook advertising network.

http://apps.facebook.com/apphound

Our usage numbers are based on our live servers.

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